Unfortunately, you may be more familiar with twerking than you are with Vine. But, you can thank this video-sharing app for the instant success of the provocative dance move. In July 2013, a group of women posted a video of themselves twerking to the song “Don’t Drop That Thun Thun.” The video went viral, the unknown … More VINE: all the cool twerks (and brands) are using it
Who would have thought Denny’s would be rocking social media? As a little girl, I can remember praying my dad wouldn’t turn into the parking lot as he drove us to Sunday breakfast. I hated that place! What person under 40 doesn’t hate it? (fyi: I’m still a few years shy!) Actually, the only time I’ve even considered the … More 3 Brands #RockingSocialMedia
Have you been looking for an authentic mom to bring some authentic insight to your brand? There are plenty of perfect parenting tips floating around, but we all know there is no perfection in parenting. Check out some real parenting tips on my Pinterest board. Let me just say, if your spokesperson employs a nanny, it’s time to … More Look out, she’s here….Jen: The Brand
Since you’ve been diligently following my blog, you know I’m relatively new at this. I’ve thought about it for awhile; maybe it was on my bucket list. Maybe. But, it wasn’t until I read the assignment that I actually considered it. (What else does a wife, mom of four, full time teacher have time to do … More Blog It!
If you read my last post (you did read it, right?), you know I’m a fan of Dollar Shave Club. If you happened to miss it, check out Why Dollar Shave Club is F***ing Great. (No, I did not come up with that line; it’s their own risky, yet rewarding slogan.) Not only am I a fan … More DSC has found the balance – PopPop would be proud!
There aren’t too many gifts that I’ve given where I’ve include the advertisement that prompted my purchase. Actually there aren’t any…except one. It was Christmas Eve. My husband and I put the boys to bed and escaped to the bedroom to exchange stockings. When you have four kids that’s about all you can afford to … More Why Dollar Shave Club is F***ing Great
I hear these “old vs. new” battles all the time: the diets we practice, the technology we use, the way we raise our kids. It seems everyone above the age of 30 has a good ol’ days story. Marketing isn’t exempt from the then vs. now debate. There are on-going conversations dedicated to the correct approach. … More Classic vs Social Media Marketing